Overview
HSBC, one of the world’s largest financial institutions, needed to transition from fragmented UX processes to a centralized, scalable, and enterprise-wide UX capability. The solution: an enterprise UX Center of Excellence (CoE), designed to standardize methodologies, foster collaboration, and drive efficiency across global teams.
IHI led the design, implementation, and governance of HSBC’s UX Center of Excellence, leveraging iRise studio to establish a shared design system, cross-functional collaboration frameworks, and measurable UX impact strategies.
Client
Sector
Project Type
B2E
01
Challenge
HSBC lacked a unified UX strategy, with decentralized practices, redundant design efforts, and no standardized metrics to measure impact. Misalignment between UX and SDLC processes further slowed delivery and hindered scalability across digital channels.
02
Solution
IHI established a UX Center of Excellence that introduced governance, a reusable component library, and cross-functional collaboration. The solution integrated UX into the SDLC and defined performance benchmarks to ensure consistent, scalable design practices.
03
Outcome
HSBC reduced design rework by 45% and accelerated UX adoption across key platforms. The initiative unified teams, improved delivery speed, and established a clear roadmap for UX maturity and continuous improvement.